RECEPTION THEORY

 

1. What is the preferred reading of a media text?

A preferred reading is when the audience understands and agrees with the message that the producer wants them to receive. They accept the intended meaning of the media text.

2. What is the oppositional reading of a media text?

An oppositional reading is when the audience disagrees with the message the producer is trying to communicate. They reject the intended meaning and create their own interpretation.

3. How does the Adolescence clip position the audience to respond to the teenage character?

The clip positions the audience to feel concerned and uncomfortable about the teenage character. His aggressive behaviour and the way he speaks make him seem threatening and difficult to understand. This encourages the audience to view him negatively.

4. Why might young people reject this reading and construct an oppositional reading of the trailer?

Young people might reject this reading because they feel the clip gives teenagers a negative representation. They may believe that not all teenagers behave this way and that the character does not represent young people as a whole. Their own experiences could make them disagree with the producer's intended message.